FILM STUDIES – what is elliptical editing in filmmaking? Elliptical editing is a film editing technique in which certain parts of a scene are omitted in order to create a sense of ellipsis, or a missing piece. This can be used to imply a passage of time, suggest...
Why would a company make funny commercials? There are a few reasons why a company might make a funny commercial. One reason is that humor can be a effective way to grab people’s attention and make the commercial more memorable. This can be especially important...
As an exercise in how to do pre-production (which is planning and preparing for a video shoot), I’ve been working on a marketing video for a personal injury attorney promotional video to be filmed in Minneapolis MN. This is not exactly a “how-to” step-by-step guide...
The day of filming started early, the sun had yet to rise, and the 94-degree heat had not yet shown itself. I was early. My mentor had yet arrived, so I looked over the interview questions I wrote up the night before and tried to imagine how it would go. Would there...
The 7 Habits of Highly Effective Filmmakers Inspired by Steven Covey’s book – 7 Habits of Highly Effective People – this is a book review and adaptation we are calling “The 7 Habits of Highly Effective Filmmakers” WHAT MADE ME CHOOSE TO...
Being a Production Assistant Through my mentorship program, I had the opportunity to work on a video shoot as a Production Assistant. It was my second shoot but the first where I played an actual role (versus just observing). In addition to running and assisting with...